The Way isn’t a corporate program- it’s a movement of faith and love.
We integrate 12-step principles with the teachings of Jesus. We don’t care what you believe when you walk in; our job is to love you no matter what. That’s the way He did it.
We believe in grace, accountability, and the power of community.
We believe in second chances – because we’ve lived them.
The Way exists to give men and women struggling with addiction a place to recover through faith, structure, and community. We believe that Jesus meets us right where we are, and it’s our job to do the same for others.
We’re not here to sell perfection. We’re here to offer presence- real people walking through real recovery together.
Our Purpose:
To be a place where anyone can experience the love of Jesus, where those in recovery can grow through serving, and where we meet the needs of our community with compassion and faith.
The Way is a faith-based initiative under the REACH Impact Institute family - a national organization dedicated to moving people from rescue to recovery. Together, we build sustainable solutions to addiction through housing, legislation, and community-based care.
Our long-term goal is to expand The Way’s model- faith-based housing, recovery, and purpose-driven work – across Tennessee and beyond.
With your help, we can continue growing into a national network that offers love, stability, and purpose to those who need it most.
Matt Massengill has a background in business development, having helped launch and grow successful companies across East Tennessee. After beginning his own recovery journey, Matt experienced a radical transformation through the love and power of Jesus Christ. That transformation created a passion in him to help others find the same freedom.
Matt previously served as the Director of Recovery Support Services at RCN Treatment Centers, where he witnessed firsthand the need for high-quality, faith-based recovery housing in Crossville. Motivated by a desire to offer both structure and genuine spiritual connection, Matt co-founded The Way to give others the opportunity to experience the same life-changing hope he found in Christ.
Jedediah Curtis is an Army veteran who honorably served three tours overseas, gaining a deep understanding of resilience, sacrifice, and service. After returning home, Jedediah found new purpose through his own recovery journey and the radical life change he experienced in Christ.
As a Certified Peer Recovery Specialist (CPRS), Jedediah has dedicated his life to helping others experience the same hope, restoration, and transformation that changed his own life. A committed and devoted Christian, he is passionate about showing others the love of Jesus and walking with individuals who are seeking freedom from addiction.
Jedediah brings strength, compassion, and a servant’s heart to the board of The Way, using his experience to help shape programs that point people toward healing, accountability, and the grace of God.
George Massengill, BSSW, LADAC, brings over 35 years of experience in the addiction treatment and recovery housing industry. A licensed clinician, visionary leader, and seasoned executive, George has held roles as CEO, Clinical Director, and Vice President for some of the most well-respected behavioral health organizations in the country, including JourneyPure, CRC Health/Acadia, Bradford Health, and many more. Throughout his career, he has pioneered innovative models of care that integrate detox, residential and outpatient treatment, transitional housing, and long-term recovery support.
Bob Stubblefield is a 39-year veteran of the behavioral health field, having dedicated his life and career to providing compassionate, comprehensive care in a wide range of treatment settings. His journey has taken him from serving as a relief halfway house manager to holding the position of Chief of Operations for a multi-location, multi-modality, and multi-level substance abuse treatment organization.
Throughout his career, Bob has played a vital role in bringing substance use and in-home counseling services to small towns and rural areas historically lacking access to care.
